Scott D Serfass

Family Success Scott D Serfass

The preservation of family wealth is not a self-fulfilling prophecy. Hard-earned money is vanishing around the world as it passes from one generation to the next. In fact, more than two-thirds of wealthy families eventually fall victim to the longstanding proverb "shirtsleeves to shirtsleeves in three generations." The first generation literally or figuratively rolls up their sleeves working hard to build wealth and success. The second generation reaps the rewards of the first, often using this new wealth to advance their life through better education and career opportunities. The third generation, often born with a silver spoon in their mouth, spends the remainder of the money having never learned the values leading to success in the first place. This classic rags-to-riches-to-rags story typically focuses on the loss of financial capital, but it is actually the loss of human and intellectual capital that causes the demise of family wealth. Family Success aims to challenge the norm, foster the characteristics of success in future generations, and help families communicate more effectively about their future. Whether you are looking to build a long-term wealth plan to break the shirtsleeves to shirtsleeves cycle or just trying to better the next generation, this book will help you understand the fundamentals of multigenerational success.