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Beyond the Business Plan: 10 Principles for New Venture Explorers S. Bridge 1st ed. 2013 edition
Beyond the Business Plan: 10 Principles for New Venture Explorers
S. Bridge
This insightful practical guide argues that the traditional business plan may not be appropriate for many new ventures and presents an alternative, effectual approach that encourages flexibility and development through exploration and experience. 10 principles demonstrate how to respond better to uncertainty during the business development process.
275 pages, XVII, 275 p.
| Medij | Knjige Paperback Book (Knjiga z mehkimi platnicami in lepljenim hrbtom) |
| Izdano | 2013 |
| ISBN13 | 9781349461943 |
| Založniki | Palgrave Macmillan |
| Strani | 275 |
| Dimenzije | 217 × 141 × 17 mm · 378 g |
| Jezik | Angleščina |