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Optimizing Digital Solutions for Hyper-Personalization in Tourism and Hospitality
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Optimizing Digital Solutions for Hyper-Personalization in Tourism and Hospitality
Serves as an essential reference source that emphasizes the importance of hyper-personalization models, processes, strategies, and issues within tourism and hospitality fields with a particular focus on digital IT solutions.
325 pages, B & w illustrations
| Medij | Knjige Hardcover Book (Knjiga s trdim hrbtom in platnicami) |
| Izdano | 19. februarja 2022 |
| ISBN13 | 9781799883067 |
| Založniki | IGI Global |
| Strani | 325 |
| Dimenzije | 150 × 220 × 20 mm · 1,22 kg |
| Jezik | Angleščina |
| Urednik | Belo, Miguel |
| Urednik | Carvalho, Luisa |
| Urednik | Gustavo, Nuno |
| Urednik | Pronto, Joao Miguel |
