Gordon Van Wechel

Remodeling Contractor Marketing Gordon Van Wechel

Remodeling contractors experience unique challenges in growing their business. Daily you are confronted with the nearly impossible balancing act of trying to find new customers while managing the current jobs in progress. Then there is making sure supplies and fixtures are ordered and delivered on time, and supervising sub-contractors, all while keeping your customers informed on what is happening. In Remodeling Contractor Marketing you will learn how to automate the "finding new customers" part of your business. The author will show you how to implement six critical marketing channels into your business. What are the six channels? Your business Reputation online, attracting a steady flow of Traffic to your business, designing a properly automated Sales Funnel for your prospects, inexpensive ways to add video marketing, using Social Media properly, and Getting Found Online. This book will guide through the steps necessary to implement each of these foundational marketing strategies at a pace and budget that you can manage. Since 2003 the author has been helping smaller and start-up businesses grow and thrive. Prior to that he built and sold three national companies of his own. This is not a book on marketing theory. It is filled with 'head down, working in the trenches' practical tools that will lead to more customers and profits.